Case Study | Portfolio

Hello, I'm Lai Fu.

A UX/UI designer

with 2 years of experience in SaaS and Fintech,

based in the Netherlands.
Passionate about crafting intuitive user experiences, effective communication, and seamless collaboration across multi-functional teams.

Case Studies

Location indicators are visible mobile feature

FieldBuddy, UX/UI design

Improved location indicator visibility and user interaction, enhancing overall usability.

Homepage redesign

FieldBuddy, UX/UI design

Optimized page navigation, increasing user engagement and reducing bounce rate.

Expense Funnel rebuilt

Tellow, UX/UI design

Rebuilt the Expense Funnel in web app and native app to make it easier for user to process the expenses.

Support Page redesign

Tellow, UX/UI design

Redesign to make it more aesthetically pleasing and user-friendly for responsive website. Most importantly, make it possible for users to quickly find the resources they require.

Review Page redesign

Internship, UX/UI design

Redesign the Review Page to make it more aesthetically pleasing and user-friendly for both mobile and website version.

6Pro

UX/UI case study

A responsive web app that provides fast experts-pairing to offer professional service via multi-channels in 6 fields.

SimpleFit

UI case study

A fitness responsive web app that incorporates a fun, casual, and motivating feeling for the users to build a habit of the exercise.

A fitness responsive web app that incorporates a fun, casual, and motivating feeling for the users to build a habit of the exercise.

Roarbikes

UI case study

An e-commerce website and mobile application for shopping bicycles and the accessories. Focused on the flow from item-browsing to order-placing.